Club Matters Workshops

Club Matters workshops are short training sessions, funded by Sport England and delivered across the country by Club Matters facilitators in a range of specific topics. The sessions will develop your skills, improve your knowledge and ultimately help you develop your club. They are for groups of at least 4 clubs and build upon the content of the online resources, but also include case studies, topical issues, exercises and a discussion section. 



The workshops typically last approximately 2 hours and like all Club Matters support, workshops are open to anyone involved with a community sports club. The topics covered will mostly be relevant to those who have responsibility for, or involvement in running their club, either now or in the future. We encourage more than one person from a club to attend so that knowledge and business skills can be shared within their club.

Given the latest Government advice, it comes as no surprise that we have paused all face to face Club Matters workshops until further notice in light of the current situation with Covid-19.

During this challenging time for our clubs and workforce, it is really important that we continue to offer support and training. We are therefore delighted to be able to offer the suite of Club Matters workshops through virtual classroom sessions. These workshops will continue to be 2 hours long. Please click on ‘organising a workshop’ to find out more.

The current topics include:
Introduction to Legal Structures

By the end of this workshop, delegates will be able to:

  • Understand the importance of club structures
  • Understand which structure is right for their club
  • Identify the different types of legal structures
  • Identify top tips on how to effectively govern their club
  • Understand next steps through action planning
  • Identify where to find further help and advice
Developing a Marketing Strategy

By the end of this workshop, delegates will be able to:

  • Understand the key principles of a club marketing strategy
  • Describe how to develop a marketing strategy using a simple framework
  • Identify different marketing channels to maximise exposure
  • Understand how to effectively monitor and evaluate their marketing strategy
Planning for your Future

By the end of this workshop, delegates will be able to:

  • Understand what constitutes a business plan, its value, function and who should be involved in the process.
  • Begin developing a business plan using a simple framework
  • Describe how to structure an effective business plan to meet the needs of their club
  • Understand how to access further information to support business planning
Participant Experience

By the end of this workshop, delegates will be able to:

  • Identify what constitutes a great participant experience
  • Review their current participant experience
  • Identify how to bring about change to positively influence the participant experience
  • Develop an action plan and understand how to access further support.
Volunteer Experience

By the end of this workshop, delegates will be able to:

  • Develop a positive culture of volunteering within a club environment
  • Identify how to develop the volunteer’s experience
  • Identify top tips in recruiting, retaining and rewarding volunteers
  • Develop an action plan to improve their club volunteer experience
  • Understand how to access further information to help improve the volunteer experience
Leadership Teams

By the end of this workshop, delegates will be able to:

  • Review their leadership club structure
  • Identify the key principles of an excellent leadership team
  • Identify methods on how to achieve an excellent leadership team for your club
  • Develop an action plan to improve their club leadership. 

Check out what you can experience on a Club Matters workshop


What clubs have said about workshops:


Great workshop which will help us to look to the future and provide long term stability and growth for generations.”


Very interesting and informative session. Really made us think about the best way forward for our club and consider the different options open to us.”


Very thought provoking. I will be meeting with my committee to review this information ASAP.”

Interested in organising a workshop?
Click on the button below to find out more:
Organising a workshop

Would you like to attend a workshop?
Click on the button below for our schedule:
Workshop schedule