In simplistic terms, digital marketing is the promotion of your sports club using one or more forms of electronic media.
Today, digital marketing mainly involves the use of the internet and differs from traditional marketing in that you can respond quickly to queries, join in conversations and take on board any feedback straight away. It gives your potential and existing members and volunteers access to information any time and any place they want it. It is accessible, quick, cost-effective and user-friendly once you know how. The following links and resources will help you decide the best method for your club.