If your club is new or in the process of being set-up, we recommend exploring our Start a Club section.
This section is split into the following topics:
- Things to think about before starting your club
- The rules and structure your new club will adopt
- The facilities and funding you will need in place
- Raising awareness of your club
Keep it up
If your club wants to maintain what it has, or check you’re doing the best you can, we recommend exploring our main topic areas in more detail.
Sign-up to workshops which cover key topic areas such as business planning, marketing, club structures, finances and tax.
Register for free for full access to our resources
Click on these boxes to access toolkits, online modules and interactive content. Have a look around to see which areas your club could benefit from.
Get back on track
My club is struggling on one or more areas and is looking for specific guidance.
1. Think about the best way to market your club to reach potential new members
2. Make sure your club is welcoming and inclusive to appeal to new members
3. Make your club experience extraordinary, so that your current members want to stay
Check out the following pages for specific guidance:Marketing Inclusivity Members and Participants
1. Get into a routine of checking your club’s financial position and keeping records
2. Plan for the future and develop a budget, to help you keep costs on track
3. Get your income from a variety of sources, to stay sustainable
Check out the following pages for specific guidance:Managing Money Budgeting Generating Income
1. Create a clear club development plan to show funders that you have realistic goals
2. Research the best funding for your club
3. Don’t forget the other ways to raise funds for your club, including fundraising, forming partnerships and gaining sponsorship
Check out the following pages for specific guidance:Club Development Plan Funding Guidance Generating Income
1. Look beyond your current volunteer base - don’t just rely on those who already have a link to the club
2. Convey the wider benefits of volunteering, such as improving a CV or boosting self-confidence
3. Improve the experience of your current volunteers to reduce the risk of them leaving
Check out the following pages for specific guidance:Finding Volunteers Developing Volunteers Keeping Volunteers
1. Governance is all about having the right people, policies, procedures and structure in place at your club
2. Protect your club’s reputation by creating, communicating and following a robust set of policies
3. Have an effective committee with clear roles and responsibilities, skills and experiences
Check out the following pages for specific guidance:Governance Policies and Procedures Effective Committees
1. Explore all the options available and consider seeking legal advice
2. Incorporating your club creates a separate legal entity and protects your committee and members from entering into contracts in their own name
3. Adopting charitable status or becoming a Community Amateur Sports Club (CASC) can provide benefits such as tax relief for your club
Check out the following pages for specific guidance:Club structures Incorporated Charitable Status CASC
1. Carry out risk assessments for the facilities you use
2. Hiring or leasing facilities is often the simplest solution if you only need to access them for a few hours each week
3. If you own your facilities, make sure you are clued up on business rates and energy saving measures to keep costs down
Check out the following pages for specific guidance:Club Facilities Risk Assessment Managing Costs
1. The way people participate in sport is changing, you need to make sure your club is flexible and can adapt to modern lifestyles and demands
2. Seek feedback from your members
3. Every club can improve, keep trying to make your club’s experience even better by creating and following an action plan
Check out the following pages for specific guidance:Understanding Your Members Understanding Your Offer Delivering a Great Experience Being Consistently Brilliant
Raise the bar
If your club is keen to develop and you want to improve your current offer, we recommend using our Club Improvement Tool.
The tool prompts you to think about how your club is performing now and where you would like it to be in the future. Based on your responses, the tool directs you to specific resources to help you reach your goals.Go
Clubmark is Sport England’s universally acknowledged, cross-sport accreditation scheme.
If your club wants to achieve Clubmark accreditation or you want to find out more, we recommend exploring our Clubmark section.Go