As we move into the new year, it’s a great time to be planning what you will be doing. When setting out your long-term and short-term plans, take a look at our top tips for what to factor into your plans for the year ahead…
- Set out your key goals and objectives
Setting out your ambition for the upcoming year will help provide a focus to everything you do as an organisation. It will help you clarify your purpose and how you can further capitalise on that. Look at key figures such as membership numbers and also include any out-of-the-box ideas that you have to improve your club and ensure it stands out from the crowd.
- Coordinate your finances
Make sure that your budget for the year coincides with your forthcoming plans ensure that they link to your club’s development plan. Your plan should help you increase your income, reduce costs and help facilitate spending that you will have planned for the forthcoming year.
For further help with your finances, take a look at the following two online workshops created in partnership with leading business and financial adviser, Grant Thornton UK LLP, to create to help grassroots clubs across the country manage their finances.
- Make a plan to attract new members to your Club
A key goal on everyone’s list is how they can attract new members in the new year. Here are a few ideas on how to go about attracting new people:
- Spread the word by using effective marketing – From local flyers to social media there are plenty of cost-effective methods of marketing your club. See here for a video about how to improve your Facebook and social media following.
- Open Days: Opening up the club doors to your local community can help give potential members of taste of what you have to offer. Try setting up different open days for different audiences, such as women-only open days and a youth-team open day.
- Joining Offers: One big barrier to getting involved in club activities can be the cost. By offering short-term deals, those looking to try certain activities and exercise may be happier to give your club a go.
- Ask your members what they want
As well as attracting new members, it’s also vital you keep the ones you have. Make sure that your existing members needs are being addressed and make sure they club has a say in upcoming activities, whether it’s the team social to decisions on upgrading certain kit and facilities. Click here for more information.